Reed Business Insight is the independent research and marketing services division of Reed Business Information. It provides a media effectiveness service to customers to help them improve and measure the performance of their advertising.
To discuss the findings of this report in greater detail, or to find out more about RBI's media effectiveness research, please contact Key Account Manager Jan De Iulio.
If your company has produced research you would like to share with your fellow AOP members, you can submit your research via the AOP site, or email Ron for more details.