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2009 Research & Information

AOP Digital Landscape Report Volume 11 - Dec 2009

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Forecasts feature prominently in this month’s report - the latest round presenting a more positive outlook for 2010, with advertising in the UK recovering... more

Olswang Convergence Survey ‘09

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Olswang’s Convergence Survey for 2009 found that iPhone users were more willing to use micropayments and subscriptions to pay for access to a broad range of content than other cons ...more

AOP Ad Effectiveness Research

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The 2009 AOP Ad Effectiveness Study demonstrates how brand display advertising performs in different online environments... more

AOP Digital Landscape Report Volume 10 - Nov 2009

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The November Digital Landscape Report includes an overview of the EIAA Marketers Internet Ad Barometer, as well as a look at the latest online audience trends... more

AOP Digital Landscape Report Volume 9 - Oct 2009

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AOP's Digital Landscape Report for October is now available for members to download... more

AOP content & trends census 2009

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The results of the AOP Content & Trends Census Survey shows that nearly 70% of respondents will continue to, or plan to, charge for content – with only 30%... more

AOP Digital Landscape Report Volume 8 - Sept 2009

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AOP's Digital Landscape Report for September is now available for members to download. This month's report includes a number of online ad forecasts,with views at UK, Europe, US... ...more

AOP Digital Landscape Report Volume 7 - August 2009

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AOP's Digital Landscape Report for August is now available for members to download. This month, we include an update on global ad forecasts and total communications spending and fe ...more

Stream UK's technical guidelines for quality online video

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AOP Associate Member Stream UK has produced a useful set of guidelines for video, covering some of the key considerations around formats, quality, sources and codecs... more

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