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Theorem UK appoints Tim Faircliff as Executive Consultant

Theorem, a global supplier of creative services, outsourced campaign management and analytics to digital publishers, has announced the appointment of Tim Faircliff as executive consultant to further grow its expanding publisher client base. Faircliff joins Theorem with more than 15 years of digital media experience and a core commercial understanding of Publishing, Advertising, Business Development and Strategy. He has worked for the Daily Telegraph and Thomson Reuters as Digital General Manager and was Chairman of AOP from 2009 to 2011. Tim Faircliff says: "I'm delighted to be joining Theorem's UK team based here in London. They are an exciting and innovative company and I look forward to helping them drive deep and sustainable client relationships across the European/UK publisher marketplace". Marcus Harding – UK Director, Theorem says: “I am personally excited to have Tim support our expanding UK Team and his appointment further confirms our position within the market. Our ability to provide scale, insight and fast & accurate operational turn-around for our clients is further supplemented by Tim’s extensive understanding of the digital publisher landscape. We look forward to welcoming him onboard and adding further clients to our existing portfolio". Theorem was first founded in 2002 and opened its London offices in 2008. Theorem currently support a number of AOP member publishers as well as over 160 other premium global businesses including Microsoft Advertising, Google's DoubleClick Studio and Channel 5. Theorem is an Associate Member of AOP.

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