LONDON, 17 MAY 2011 - The Association of Online Publishers (AOP) has appointed James Brown, Digital Sales Director, Telegraph Media Group (TMG) as its new Commercial Committee Chair with immediate effect. James takes over the role from Kurt Edwards, Digital Commercial Director at Future Publishing.
Lee Baker, Director of AOP said, “Kurt has done a sterling job as Commercial Chair during his two year tenure; not least the architecture of our latest research project, the New Rules of Engagement. We thank him for his commitment and for sharing his experience with what is one of our most lively and vocal committees. We’re pleased that James is taking on the role to lead the group forward. AOP’s committees are core to the association. Their success is driven by an active and committed chairperson.”
James Brown, new Commercial Committee Chair of the AOP added, “I’m delighted to be voted in as chair of the group. Our main priority, in my view, will be in developing the data proposition around premium content. There’s a significant opportunity for us, here, but only if publishers can work together – and this is exactly the kind of forum the AOP Commercial Committee provides.”
James is currently Digital Sales Director, Telegraph Media Group (TMG); in 2010 he was promoted to Digital Sales Director at TMG responsible for global digital advertising revenues. He joined TMG in 2008 as Head of Commercial Strategy, responsible for launching the Performance Network which brought a new dimension to the TMG advertising portfolio, enabling TMG to carry pure play direct response advertisers.
James has 10 years of media agency experience, prior to joining TMG, James spent six years at Diffiniti where he was Digital Trading Director.
The AOP Commercial Committee is focused on unifying publishers to pool knowledge and expertise in exploring common issues and opportunities particularly through project groups in emerging areas of commercial focus – data, video, mobile and ad engagement. The committee aims to ensure that the commercial interests of publishers are represented with agencies and suppliers; and that industry initiatives are prominent within the group.
Committee chairs for AOP are voted for in a ballot of members of the committee.
Lee Baker, Director of AOP - 020 7400 7568 – firstname.lastname@example.org
Lorette Nettar, PR for AOP – 07968 521 684 – email@example.comAbout AOP
The UK Association of Online Publishers (AOP) is the industry body representing online publishing companies that create original, branded, quality content. AOP champions the interests of companies from newspaper and magazine publishing, TV and radio broadcasting, and pure online media. The AOP raises awareness, and addresses concerns relating to all areas of online publishing to industry and Government; covering topics such as paid-for-content, online subscription models, data protection, copyright, content management, new technologies and audience measurement. AOP publishes original research including the annual Census now in its eighth year. It also hosts forums, conferences and events, where members can debate issues, meet peers and network.
The AOP hosts two annual flagship industry events, the AOP Digital Publishing Awards to be held 9 June 2011 at the Roundhouse, Camden, London; and the AOP Digital Publishing Summit to be held on 14 October 2011 at Westminster Bridge Park Plaza, London.
AOP Members include AN Media, Bauer Consumer Media, BBC, BBC Worldwide, BSkyB, CBS Interactive, Centaur, Condé Nast Digital, Economist Group, Future Publishing, Global Radio, Guardian Media Group, Haymarket Media Group, Incisive Media, Independent Print, IPC Media, ITV, The National Magazine Company, News International, PPA, Reed Business Information, Telegraph Media Group, Thomson Reuters, Trader Media, Trinity Mirror, TSL Education, United Business Media. www.ukaop.org.ukAbout Telegraph Media Group Limited (TMG)
Telegraph Media Group Limited publishes The Daily Telegraph, The Sunday Telegraph, The Telegraph and The Telegraph weekly world edition. This is a wholly owned subsidiary of Press Holdings Limited.