Immediate Media Co today posted a combined print and digital circulation of 2,780,656
, according to the latest ABC results. Immediate Media Co CEO, Tom Bureau said
: “I’m delighted that Immediate continues to lead the consumer magazine market with our portfolio-wide performance. As the special interest content and platform company, our focus is to create brands and content that inspire our consumers’ passions. Exclusively focusing on special interest brands is a good place to be, as these results show. We are less than 1% down year over year. Our brands continue to thrive as print products, at the same time as we develop them into multi-platform businesses.”
Building on the company’s longer term cross-media strategy, Immediate’s digital portfolio shows impressive growth of 310%
year on year in the latest ABCs (now at 43,450
Star performers contributing to this strong ABC performance in January – June 2013:
- Radio Times remains the UK's biggest selling quality magazine. It is the most valuable at the newsstand with continued RSV growth and has outperformed the TV Listings market as a whole. It is also the biggest selling weekly subscription magazine with YoY growth of 1.7%
- BBC History Magazine sees growth across all platforms (newsstand, subscriptions and digital) and achieves its highest ever ABC with a combined 83,963
, up 15.8%
year on year, with strong growth for its digital editions currently at 8,770
- BBC Good Food remains the number one food monthly. It has outperformed the market and increased market share. Good Food now has five times more subscribers than its nearest competitor. Good Food subscriptions are 150,384
more than all its 7 rivals combined.
- BBC Top Gear combined print and digital ABC makes it the strongest performer in the motoring market. It outsells its nearest competitor by nearly three copies to one in this period. Amazing debut performance for fully interactive iPad version the fifth best selling magazine app.