Association of Online PublishersHelping media owners build better digital business
29 Nov 2010
Guardian Head of Technology Strategy Stephen Dunn talks about the challenges around developing platforms, digital identity and GNM’s product development process:
While multiplatform is increasingly thought of at the top of the process, at the same time, “some of the most successful products are bespoke to a specific platform” he explains.
From web first to mobile first – “If you’re launching a product that doesn’t have a place on a mobile device, you have to ask yourself ‘why are we developing that?’”
He also comments on the Guardian vs Times Online strategy debate, saying: “We’re not choosing free because we’re choosing open.”
AOP is holding an event focused on product development/management on 9 Dec - 'the Secrets of Product Success' featuring speakers from Channel 4, Dennis Publishing, eBay and ThoughtWorks.
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Guardian Tech Strategy Head on Product Development
Guardian Head of Technology Strategy Stephen Dunn
Video Produced by Ed Pettit
Guardian Head of Technology Strategy Stephen Dunn talks about the challenges around developing platforms, digital identity and GNM’s product development process:
While multiplatform is increasingly thought of at the top of the process, at the same time, “some of the most successful products are bespoke to a specific platform” he explains.
From web first to mobile first – “If you’re launching a product that doesn’t have a place on a mobile device, you have to ask yourself ‘why are we developing that?’”
He also comments on the Guardian vs Times Online strategy debate, saying: “We’re not choosing free because we’re choosing open.”
AOP is holding an event focused on product development/management on 9 Dec - 'the Secrets of Product Success' featuring speakers from Channel 4, Dennis Publishing, eBay and ThoughtWorks.
Subscribe to AOP's e-newsletter.
