Federico Grosso, blinkx Senior Vice President, Business Development talks to AOP
Federico Grosso is a digital media veteran with more than a decade of international experience. As blinkx’s senior vice president of Global Sales and Business Development, he is directly responsible for blinkx's revenue generation efforts through advertising and content acquisition as well as the day-to-day operations of the company's sales organization.
Since joining blinkx in December 2004, Federico has led his team to create more than 250 media and advertising partnerships with some of the world’s most popular consumer brands including Reuters, MTV Networks, RealNetworks, Nokia, Microsoft and Shell.
From 1997 to 2004, Federico held several positions within Yahoo!, where he launched Yahoo! Italia and the European Commercial Team. A well-respected expert on both online advertising and digital media, Federico has spoken at prominent industry events around the world including MIPTV and Digital Hollywood. Federico received his B.A. in Political Sciences from the University of Torino, Italy, specializing in Communications and Digital Media Publishing. He has also completed the Emerging Leaders Program in General Management at the London Business School.
Video produced by BigKid London