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AOP Digital Digest 31st January 14 - News From the Digital Universe

Events News

AOP Digital Publishing Awards Open For Entry Two New Categories Feature In The Line Up For This Year; Best Digital Commercial Individual, recognising the most talented and successful person on the commercial side of the industry. And Best Digital Marketing Campaign, this new category seeks to reward the best innovation within Digital marketing for publishers.

With 18 categories in total catering to all areas in Digital Publishing this year's AOP awards has something for everyone. To view the full category list and past winners click here

Entries cost £99+VAT per category and the closing date for entries is 14th March 2014.

For full information on the awards entry process click here

Create your entry now by clicking here

Good luck and we look forward to seeing you at the ceremony at the Camden Roundhouse on the 3rd July! Tickets for the ceremony will go on sale shortly. AOP Spring Conference - more speakers announced Speakers from UBM, RBI, Future, Immediate Media and the Content Marketing Association have joined the line-up for the AOP Spring Conference on 12th March.

Adrian Barrick, Chief Content Officer at UBM, and Karl Schneider, Editorial Development Director at RBI, will be on the “Editorial That Delivers” panel.

The session on Content Marketing will be moderated by Clare Hill, MD of the Content Marketing Association and will include Dan Linstead, Group Editor at Immediate Media, and James Ranson, Director of Advertising Sales at Future among the panelists.

Other sessions at the conference will cover the role of live events, the use and integration of lead generation and the best approaches to driving value from subscriptions.

The opening keynote at the event will be given by Natasha Christie-Miller, CEO of EMAP

The full event programme is now available, click here to view on our website

Book your place today by clicking here February Forum - Mobile First? Wednesday 19th February This afternoon event will examine the technological, commercial and organisational problems involved in being “mobile first”, and look at how advanced businesses - publishers and others - are addressing them. It will give publishers who are at varying stages in developing a “mobile first” approach the chance to share experiences and swap ideas, both during the event and over drinks afterwards.

Read further details by clicking here

Very few tickets remain for this popular event so book today

AOP on the Road

AOP presented the results of the Engaging Audiences - The Value of Content Partnerships research study to agency planners at Havas on Thursday this week, and earlier in the week shared the results of the Premium Mobile Initiative with the Digital Commercial Team at The Telegraph.

AOP attended ABC Interaction this Wednesday at The Royal Society of Medicine. Speakers included Jerry Wright, ABC Chief Executive, Mark Wood, CEO at Future Plc and Rupert Howell of Trinity Mirror.

Thought Leadership

The First in a series of thought leadership pieces from Jonny Townsend Operations Director at AOP’s Strategic Education Partner Circus Street examines the topic of digital training.... No one needs digital training!

(An odd thing for a training company to say but bear with me). Why? Because online, all knowledge is free.

Let’s look at how information has evolved. In the ancient world, libraries were a demonstration of power and their contents were protected under pain of death. They thrust cultures forward while the absence of them held cultures back. At the library of Alexandria, scholars would come to study the texts and this resulted in some of the world’s most important discoveries, such as proving that a flat earth at the centre of the universe is actually spherical and revolves around the sun and in the field of medicine, that the brain is the controlling organ of the body. (Since disproven by the only way is Essex.)….. click though to the full article here

News from the Digital Universe 

SES London – 10-13 Feb 2014 Final Agenda Announced

Hear Twitter unveil brand new research as this years SES London. Tickets are now limited for Europe's leading digital marketing conference. Use AOP’s exclusive discount code to save £400 on your ticket.

For further information and the discount code please click here

eMarketer Webinar – UK Tablet Usage – 5th February

The UK tablet market has exploded in the past year, and one in three UK consumers now use a tablet at least monthly, eMarketer estimates. Join eMarketer’s Bill Fisher for a look at the many areas of daily life affected by tablets, from media consumption to communication, entertainment and shopping. Click here to register comScore November Data Digital analytics company comScore has released its latest set of figures for November, providing an insight into the UK internet audience, analysing trends across key sectors and audience demographics. Click here to access the full report


If you have an industry news story you would like us to include in our weekly digest please contact Zoe Blackmore via email

Have a fantastic weekend!

The AOP Team

The full AOP events calendar for 2014 is in place. Click here to view