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AOP Digital Digest 13th June 2014 - News From the Digital Universe

Events News

AOP Digital Publishing Awards 2014 - 3rd July, The Roundhouse, Camden

With just over three weeks to go tables are selling fast and excitement is growing for the biggest night in digital publishing.  We are delighted to announce our headline partner for this year’s Digital Publishing Awards: PubMatic
A long standing associate member of AOP, PubMatic is an independent leading technology platform focused on the automation of the buying and selling of advertising across the globe.  Bill Swanson, PubMatic’s Director of Publisher Development said: “PubMatic are delighted to be headlining the renowned and ever growing AOP
Awards 2014 - It is set to be yet another outstanding event. This year's
nominees are showcasing some fantastic work across the industry; myself
and the PubMatic team are excited to be an integral part of the
celebrations.” Tables are selling fast so don’t delay and book your tickets now Click here for full info, short list and booking details

AOP Forum - Evolving successful content business models

“Disruption means we have to decide what we’re good at; creating content and engaging audiences." This remark, made by Hearst Magazines UK strategy and product director Lee Wilkinson,summed up one of the main threads of the discussion at the AOP’s June Forum - Evolving Successful Content Business Models. Michael NutleyJournalist and Commentator, and former editor of New Media Age andmoderator of AOP's forum - Evolving successful content business models, which was held earlier this week, gave a roundup of key points raised. Read the full piece and view the presentations here.

AOP Groups

The AOP Research Group met this week at IPC Media offices where guest speakers from YouGov discussed the current issues and challenges marketers and advertisers face when it comes to attribution and audience measurement.  Members from CBS Interactive, Centaur Media, Dennis Publishing, ESI Media, Guardian, Global Radio, Immediate Media, Newsquest, Telegraph, and Trinity Mirror attended. 

Find out more about AOP groups here

Thought leadership

In the latest in the series of thought pieces from our strategic education partner Circus Street, Jonny Townsend discussed “the need for recognition” I’m always one to blow my own trumpet especially when I can make a point at the same time. We found out this week that Circus Street has been named one of top 20 online learning companies in Europe and by the time you read this we’ll have discovered whether or not we’ve been voted overall winner. The judging panel for this award is comprised of leading lights from the worlds of Education, Corporate training, Tech and Venture Capital and finalists are selected based on innovation, impact on their sector and growth. Obviously we’re pretty excited about it. At the upcoming AOP awards we’re part of the judging panel and are presenting an award on the night.  All of the nominees and winners there will be filled with excitement as well. While these things are important and all very nice, it’s important to remember that we’re not only being judged by esteemed peers and our respective industries periodically but rather by our users, readers, listeners, viewers and clients daily and even hourly. Read the rest of the article here

News from the Digital Universe

Propel's Digital Salary & Insights Report

Now on its fifth edition, Propel’s ‘Digital Salary & Industry Insights’ provides granular industry insight into opportunities available to both employers and employees. With 4,566 records from both internal data and over 2,000 respondents to the Propel survey conducted in January and February of 2014, this comprehensive study highlights the key trends across four main digital sectors - Marketing, Advertising, Creative Services and Technology. Read more and access the report by clicking here

comScore releases Digital Market Overview for March

Digital analytics company comScore has released its latest set of figures for March, providing an insight into the UK internet audience, analysing trends across key sectors and audience demographics. The demographics focus this month were those aged 55+.

For more information and to download the report click here

If you have an industry news story you would like us to include in our weekly digest please contact Zoe Blackmore via email


The AOP Team


The full AOP events calendar for 2014 is in place. Click here to view