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AOP Digital Digest - 10 Jan 2014 - News from the Digital Universe

Happy New Year from the AOP

We trust our members and subscribers had a restful break and are raring to go for 2014! The team are full steam ahead for a full and engaging year with our membership and wider community and have kicked off the New Year with some structural and management changes; New MD at AOP Tim Cain became Managing Director on 1st January after 5 years in the role of Head of Research and Insight, and will take responsibility for the running of the company. Tim joined AOP in December 2008 and brings to his new role a wealth of experience in the digital publishing industry as well as strong relationships across our membership. Head of Events We are pleased to announce the promotion of Zoe Blackmore to Head of Events at AOP. Zoe joined AOP in December 2011 and has successfully developed the AOP events programme to reflect relevance and value for members and will lead the continued future growth of the AOP events programme into 2014 and beyond.

Group News

The first group meeting of the year was the AOP Research group who met at the Guardian offices to discuss the 2014 AOP Research Project followed by presentations from Starcom Mediavest Group who discussed Semiometrie which is a unique research tool for profiling respondents and UKOM who gave an update on 2014 plans for multi-platform reporting. Members from DMG Media, Guardian, IPC Media, Telegraph, Thomson Reuters, and Trinity Mirror attended.  

We have four further member groups in addition to Research; Commercial, B2B, Heads of Ad Ops and Product Development. To get involved contact Tasneem Rasani

AOP and Circus Street

AOP are delighted to announce our Strategic Education Partner Circus Street.  Circus Street is an exciting digital training product used by 10,000 people in 34 countries. It teaches digital media and marketing in a brand new way.  Live action professional presenters, high end animation and interaction through games and testing create a truly engaging online learning experience. Lessons can be bought individually or as part of an accredited course. You can register for a free module as well.  To find out more visit their website website

News from the Digital Universe

Econsultancy and Rubicon Project Publish Online Advertisers Survey Report Econsultancy and Rubicon Project have now published their 2013 Online Advertisers Survey Report, based on a survey of more than 1,000 advertisers and publishers, with the research supported by the Association of Online Publishers (AOP) and Internet Advertising Bureau (IAB). A free sample of the report is available here and Econsultancy Small Business subscribers can access the full report.  ABC Interaction 2014 This years Interaction takes place on Wednesday 29th January 2014 at The Royal Society of Medicine, 1 Wimpole Street, London.  This year’s free event will focus on prescriptions for a healthy future in the media world.
Spaces are limited for this free to attend afternoon event click here to register. For further information, contact comms[at]abc.org.uk

If you have an industry news story you would like us to include in our weekly digest please contact Zoe Blackmore via email
 
Have a fantastic weekend!

The AOP Team