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Mindshare, Outsell, Centaur to Speak at AOP B2B Conference

AOP B2B Conference
From case studies on the best global B2B campaigns, to practical workshop sessions covering all the major revenue drivers in business publishing, our event on 14 March is the place to be for anyone who wants to stay at the forefront of B2B.
Updates to the Programme Since we last updated you, we’ve added the following speakers: Tim Potter, Managing Director, B2B, Centaur joins the CEOs of IDG, Incisive and Emap Inform on ‘Reinventing the Business Model’, a panel chaired by Chuck Richard, VP & Lead Analyst, Outsell.
James WeatherillMindshare B2B Head James Weatherill
James Weatherill, Head of B2B, Mindshare completes the 'Insight Spotlights for Global B2B' lineup, which will see leading B2B agency provide 10-15 minute ‘spotlights’ featuring innovative and integrated media packages/partnerships for B2B brands, and the unique elements driving the most successful programmes. Also joining this session - the MDs of Banner, Ptarmigan, Just International and LinkedIn’s Director of Marketing Solutions for EMEA – read the full programme, which now includes full speaker biographies. Interactive Media Consultant and former Editor-in-Chief of New Media Age Michael Nutely will chair the day. Pricing info and tickets are available for purchase here – AOP members get a discount, and can pay by invoice.

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