Association of online publishers Helping media owners build better digital business

November 2010 News from AOP and the Industry

Channel 4 Head of Online on opportunities & threats


Video: Richard Davidson-Houston explains the broadcaster's view of the Product Management role, and the top opportunities and threats in the coming year... more

AOP Digital Landscape Report v.22 released


The AOP Digital Landscape report for November is now available for members to download. more

Guardian Tech Strategy Head on Product Development


In this video, Stephen Dunn talks about the challenges around developing platforms, digital identity and GNM’s product development process... more

Channel 4, Dennis, eBay & ThoughtWorks to speak at next AOP event

A key area for publishers wishing to create unique, innovative products, Product Managers bridge technical, editorial, design and marketing functions, orchestrating... more

Why product matters for publishers


Nic Newman explains why a diverse range of media owners are drawing the same conclusions about the importance of product management... more

“Base your decisions on purchases, not attitudes”

Conventional approaches to attracting and retaining customers will only ever yield conventional results says dunnhumby's John Butler, speaking at AOP's Research Forum... more

Is online behaviour changing, or is technology changing our behaviour?


Starcom's Scott Thompson explains how permanent connectivity is changing the way we act, and presenting new challenges in how we track those changes. more

Is consumer segmentation going real time?


Ahead of the AOP's Research Forum on 17 November, Kantar's Richard Asquith gives us his views on research, measuring digital and combining online and offline insight. more

Last day for early booker at next week's AOP Forum

Full speaker presentation details released for 'Unlocking Insight From Changing Online Behaviour' on Wednesday 17th November... more

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