Just a few years ago, contextual advertising was a vague concept and hardly available on the web. Today, contextual advertisements are pervasive across the internet, and publishers ...more
"Sometimes you come up against a lack of knowledge (fear?) and non acceptance of online from traditionalists and sometimes you find there is just too much jargon in this space! I'm ...more
The US Online Publishers Association (OPA) released its Paid Content US Market Spending Report, this week, covering Q1 and Q2 of 2005. The study, conducted by comScore Networks, fo ...more
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