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March 2012 News from AOP and the Industry

Digital Landscape Report 38 out now


The latest Digital Landscape Report and Executive Summary is now available for members to download. more

Theorem becomes certified DoubleClick studio partner

Certification enables online marketing company to manage rich media campaigns, from creation to production and quality assurance (QA) more

IPC Media & Coke partner on new Style it Light fashion brand


IPC Media has announced a major content partnership with Diet Coke named Style it Light. We spoke to IPC's Digital Brand Partnerships Director Andrew Sanders. more

Rebekah Billingsley on Immediate Media's iPad strategy


Immediate Media’s Publishing Director for Mobile Devices on its approach to development, testing and the learnings so far from tablet apps. more

AOP Census 2012 finds publishers moving into new markets, increasing collaboration


Findings from the AOP Organisation Census 2012 show 35% launching in new markets this year, 72% looking to partner with fellow... more

Speakers announced for EU Privacy Directive Event

With the EU Privacy Directive coming into force in the UK on 26 May, our next event on 18 April takes a detailed look at what publishers need to do to prepare. more

Last Call for AOP Award Entries

Due to popular demand, the deadline for entry to the AOP Awards has been extended to Friday 23 March. more

EU Privacy Directive – what’s on the slate for 2012

If the Dutch Opt-In Law is passed on March 6th, what are the implications? by Colin O'Malley, Chief Strategy Officer at Evidon, which operates the Ghostery browser extension. more

AOP B2B Conference - Last chance to book

aiMatch General Manager EMEA Steve Perks is the latest speaker to be announced for the AOP B2B Conference taking place on 14 March. more

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