March 2008 News On Digital Media & The AOP
"Sea change" towards collaboration
The past two years have seen a “sea change” from an “us and them” mentality between media owners and pure online firms, to an increasingly collaborative approach. Emily Bell, edit ...more
Google clarifies position on ACAP
Google CEO Eric Schmidt has announced his support of the Automated Content Access Protocol (ACAP), an initiative providing publishers with more control over the use of their conten ...more
PSP focused attention on digital
Ofcom has scrapped its idea for a Public Service Publisher (PSP). Chief executive Ed Richards stated that the idea had served its purpose by focusing attention on the importance of ...more
Google/DoubleClick merger approved
European Commission regulators have approved the Google/DoubleClick merger, as suggested previously in an FT report. The EC made its approval without any major concerns about the i ...more
Dominic Young briefs AOP on ACAP
The Automated Content Access Protocol (ACAP) aims to enable a “more sophisticated debate” with search engines, moving towards an environment where “the idea of permission is enforc ...more
Partnerships key to 'pull' marketing
With web 2.0 heralding a shift from 'push' to 'pull' marketing, publishers are uniquely placed to produce creative commercial projects. Lending editorial, cross-media or broadcast ...more
Sign-up to receive weekly updates from AOP with the latest digital media news, events and interviews.
