Topic Search: Mobile

News

12 Mar 2010
Smartphones will shake up paid content debate
Reuters piece on smartphones and paid content.
21 Oct 2009
McSweeney's iPhone app for subs
Nieman Labs on lit mag's innovative app.
21 Oct 2009
Ericsson launching SMS payment system
PCUK explains Ericsson's micropayment system

Digital Showcase

17 Jun 2009
which.co.uk - making a success of paid-for online content
Which? is the largest consumer body in the UK, and has been publishing impartial, expert information for more than 50 ye...
30 May 2008
Que Pasa Camden Crawl 2008 - mobile marketing case study
Camden Crawl is a well-established and successful live music event in the UK. It now plays host to some 130 artists acro...

Research

20 Jul 2009
How we use mobile phones
A multicountry study from Lightspeed Research sheds light on how consumers use their mobile phones in the US, UK, France...
12 May 2009
Mobile ad market worth £28.6 million in 2008
In the first study of its kind in the UK, the IAB’s mobile adspend research shows that investment in mobile advertising ...
02 Mar 2009
Finally, the mobile web is attracting UK users
eMarketer research on the growth of the UK mobile web.

Events

17 Sep 2008
Mobile Content: creation, convergence and commercialisation
With a new generation of mobile phones and the growth of flat-rate tariffs, what opportunities does the mobile web now o...
16 Jul 2007
Mobile - will it ever work for publishers? Content and tariff-play in the twenty-first century
The combination of flat-rate data access tariffs and the younger demographics increasing mobile usage means that publish...
08 Jun 2006
AOP Forum: Maximising the potential of mobile
AOP held a forum on the afternoon of Thursday 8 June on the topic of mobile content, addressing the ways mobile strategy...

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