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Oliver Newton, Head of Emerging Platforms, Starcom MediaVest

Oliver Newton
Oliver is Head of Emerging Platforms at SMV group, where he is responsible for pushing the agency offering beyond the traditional.

He is also a member of the IAB’s Video and Mobile steering committees, helping to evolve those markets.

During his time working online he has been responsible for campaigns as diverse as turning the lights off in Habbo Hotel across 30 countries for WWF’s Earth Hour, to helping reduce the demand on AA patrols by empowering members to do basic car maintenance themselves through 'AA Patrolman in your pocket' - a series of step-by-step videos to be downloaded on to your phone (changing a tire, checking oil and other tasks the AA were routinely called out for).

Oliver appeared at Maintaining editorial integrity and making partnerships pay on 17 February - find out more about the event.

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