Nick Thomas, Analyst, Forrester Research

Nick Thomas is an analyst for Forrester Research, and has written and consulted extensively on digital media and entertainment, focusing on the impact of technology and changing consumer behaviour on traditional business models.

Nick joined Forrester through the 2008 acquisition of JupiterResearch, where he was lead analyst for the European media service.

Before becoming an industry analyst, Nick served as an editor and senior executive for a range of media companies, including Associated Press and the UK Press Association, where he ran the Entertainment division.

Nick has spoken at conferences and business schools across Europe and has been cited in numerous media outlets, including the Financial Times, Business Week, BBC TV News, BBC Radio, The Times (London), The New York Times, and New Media Age. Nick holds an M.A. and a B.A. in film from the University of East Anglia.
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