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International Content Marketing Summit 2012


Date:
28 Nov 2012
Time:
09.00 to 17:00
Venue:
Old Billingsgate
Address:
London

The International Content Marketing Summit is run by the CMA. Now in its third year, The International Content Marketing Summit gathers the world’s leading experts on content marketing to share their knowledge and experience to an audience of over 400 senior marketers, agency owners and decision-makers. This is a rare opportunity for the industry's executives and creatives to be in the same room, discovering and debating the latest thinking around content marketing and finding out about new trends and developments in the world's most exciting media channel. This year, the theme of the Summit is 'Telling Brand Stories', a unique aspect of content marketing that reflects the editorial confidence and strategic expertise that defines the industry today. That confidence and expertise will be on display throughout the Summit, with five sessions exploring a specific area of this booming marketing sector. Anticipate: The future of content     
Plan: The ideal content strategy     
Monetise: Making money out of content     
Engage: The power of the story     
Create: The vital role of the content creative The speakers for each session have been hand-picked for their vast amount of experience in the field of content marketing, each one a trailblazer in their sector with a series of high-profile achievements under their belt. The fantastic line-up of speakers will be announced shortly. To find out everything you need to know about the Summit and book your ticket go to www.ilovecontent.co.uk The International Content Marketing Summit is run by the CMA. To find out more about the Content Marketing Association and the agencies it represents go to www.the-cma.com