Association of online publishers Helping media owners build better digital business

Google Analytics workshop

9 Jul 2009
08.00 to 12:30
14 Macklin Street, Holborn, London, WC2B 5NF

Measuring Online Effectiveness with Google Analytics workshop – last few spaces left

Want to advance your knowledge of Online Measurement and Google Analytics? The last few spaces are left at the APA's Google Analytics training workshop on Thurs 9th July, a half day workshop, hosted at the IAB at their training centre in Holborn, London.


Advancing your knowledge of Online Measurement and Google Analytics - how to better understand and measure online content response and engagement.

Who should attend

The APA Online Measurement and Google Analytics workshop is aimed at publishers looking to develop a greater understanding of how to measure the effectiveness of online content and websites. You may already know the basics, but are looking to learn how to produce more detailed and precise reports.

Course leader - Russell Sutton, Managing Director at Conversion Works

Conversion Works are Google Analytics Authorised Consultants. Russell has 9 years industry experience, as well as running several workshops at Google's London office, training some of their biggest clients on the power of Google Analytics and Multivariate Testing.

The deadline for all bookings is Friday 3rd July.

Please contact Amanda Burrell on / 020 7400 7542 to book your place.

Thurs 9th July from 09:00 to 12:30

IAB, 14 Macklin Street, Holborn, London, WC2B 5NF

£295.00 per person – open to APA and AOP members
(inclusive of Breakfast, refreshments and course literature)