This meeting is strictly invite only for AOP DPRI members
Deloitte has been working with the AOP to produce the DPRI
since Q1 2008 and has produced forward-looking research through the AOP Sentiment Index
since Q4 2010. The DPRI is the only index that collates real digital revenue figures on a monthly basis from the UK’s biggest media owners.
The latest AOP DPRI was launched to the press for the first time last Friday, and showed that amongst its members digital advertising revenues grew 12 per cent in the final quarter of 2012, with classified, display and online video all performing well.
The Breakfast meeting is intended to review results in more depth and share additional insight including:
- The performance of the wider media landscape
- The outlook for 2013
- Longer historical analysis of DPRI results
The reports have already attracted wider industry interest and further comment can be found on Roy Greenslade's Guardian Blog here