Association of online publishers Helping media owners build better digital business

Bill Swanson, Director, Publisher Development, Pubmatic UK

Bill Swanson joined PubMatic in 2014 as Director, Publisher Development, UK where he is responsible for growing the company's UK business. Bill has been working in the media and digital space for the last 15 years, initially working at a 'dot-com' and then moving to News International (now News UK). At News he worked on digital content strategy and business development, launching a number of mobile products. After 4 years he then moved over to The Independent where he was Managing Director of all Digital assets plus running a number of other departments. After 5 years at The Independent he moved into consultancy and worked with a number of businesses advising on digital and commercial strategy. Over the last two years he has worked on a full time consulting basis for Kalooga helping to build their UK and international publisher base.