Latest Case Studies
How Adestra and Haymarket brought content automation to Autosport
Haymarket Consumer Media's Autosport brand has evolved from humble beginnings in the 1950s to become the world’s authority on international motorsport. more
Company Profile: Adestra
Adestra is the leading provider of email marketing solutions to the Publishing Industry in the UK. Many publishers such as United ...
Top trends in online advertising & creative solutions
Marcus Harding, Theorem’s UK Director for Business Development with the top trends in the world of online advertising and publisher creative solutions. more
Company Profile: Theorem
As the global leader in online media operations and reporting with offices on four continents and over 500 technology and service ...
How Channel 4 uses Open AdStream & Maxifier to improve ad optimisation & on-time delivery
Channel 4 Future Media and Digital Advertising sales, the online business of UK TV broadcaster Channel 4, has been a long-standing user of 24/7 Real Media’s Open AdStream ad manage ...more
Company Profile: 24/7 Real Media
24/7 Real Media brings the science of digital marketing to advertisers and publishers around the world. ...
Which tech startups are shaping the future of online publishing?
An online publisher launching today is spoilt for choice when it comes to nifty tools and technologies to help them along, and position themselves perfectly to satisfy the appetite ...more
Company Profile: Skimlinks
AdMeld's Tom Jenen on retargeting & how publishers should be using data
"By the second quarter of 2010, UK demand had started to grow quickly. Many companies that were late to RTB – both demand and supply side – got involved once it became clear that a ...more
Company Profile: AdMeld
AdMeld helps the world's top publishers maximise their ad revenue and sell every impression smarter and safer....
Rubicon on real-time bidding & protecting the direct sell
Rubicon Project is an ad technology firm which provides real-time yield optimisation for publishers. more
Company Profile: Rubicon Project
Rubicon is an ad technology firm which provides real-time yield optimisation for publishers....
AdMeld on premium publishers, RTB & demand side platforms
Tom Jenen, AdMeld's Commercial Director, EMEA on real-time bidding (RTB) and demand side platforms, their effect on publishers' direct sell, ad networks and CPMs. more
Company Profile: AdMeld
AdMeld helps the world's top publishers maximise their ad revenue and sell every impression smarter and safer....
Abacus' Ian Eckert on paid content
Ian Eckert, Project Director at Abacus e-Media, and formerly Digital Director at TSL Education summarises the trend towards charging for content online. Abacus provides the technol ...more
Company Profile: Abacus E-Media
Abacus emedia is an online service developer, offering consultancy, software development, hosting, design, content management and ...
How to successfully launch an interactive magazine…the iGIZMO way
Back in March 2008, despite the deepening economic crisis, Dennis Publishing boldly decided to launch iGIZMO – A brand new interactive magazine in a burgeoning gadget segment. The ...more
