Association of online publishers Helping media owners build better digital business

Latest Case Studies

Express Newspapers increases page views and develops new revenue stream

Express Newspapers wanted to drive more traffic and increase page views across its portfolio of titles. more

Company Profile: Outbrain

Outbrain helps people discover great new content to read online, and helps publishers grow their business by doing right by their ...

How iGizmo used targeting and personalisation to increase subscribers

Launched in March 2008, iGIZMO is the world’s first interactive gadget magazine. more

Company Profile: Adestra

Adestra is the leading provider of email marketing solutions to the Publishing Industry in the UK. Many publishers such as United ...

Relevance and targeting boost Centaur's email engagement

Centaur is a leading UK based business information, publishing and events group. It runs more than 20 exhibitions annually, including the National Home Improvement Show (NHIS): the ...more

Company Profile: Adestra

Adestra is the leading provider of email marketing solutions to the Publishing Industry in the UK. Many publishers such as United ...

Future leverages third party content to increase revenue

Future Publishing, one of Europe’s leading online publishers, was exploring opportunities to increase revenue for its websites. more

Company Profile: Outbrain

Outbrain helps people discover great new content to read online, and helps publishers grow their business by doing right by their ...

Bauer Media boosts online advertising with improved campaign performance

The digital UK division of Bauer Media serves display ads on its web properties including FHM, Heat, Empire, Closer and Kerrang. Having a wide spectrum of advertisers competing for ...more

Company Profile: Maxifier

Maxifier is a global leader in inventory revenue and performance management technology....

Guardian’s online ads optimised by 24/7 Real Media & Maxifier

The Guardian identified several goals that, if achieved, it believed could significantly improve the performance of its online advertising programs. These included... more

Company Profile: 24/7 Media

24/7 Real Media brings the science of digital marketing to advertisers and publishers around the world. ...

How Adestra and Haymarket brought content automation to Autosport

Haymarket Consumer Media's Autosport brand has evolved from humble beginnings in the 1950s to become the world’s authority on international motorsport. more

Company Profile: Adestra

Adestra is the leading provider of email marketing solutions to the Publishing Industry in the UK. Many publishers such as United ...

Top trends in online advertising & creative solutions

Marcus Harding, Theorem’s UK Director for Business Development with the top trends in the world of online advertising and publisher creative solutions. more

Company Profile: Theorem

As the global leader in online media operations and reporting with offices on four continents and over 500 technology and service ...

How Channel 4 uses Open AdStream & Maxifier to improve ad optimisation & on-time delivery

Channel 4 Future Media and Digital Advertising sales, the online business of UK TV broadcaster Channel 4, has been a long-standing user of 24/7 Real Media’s Open AdStream ad manage ...more

Company Profile: 24/7 Media

24/7 Real Media brings the science of digital marketing to advertisers and publishers around the world. ...

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