Making online video work
19 Jun 2008
Publishers are making great strides in online video - an area with huge potential to engage and monetise viewers. This was the message from AOP's forum on web TV.
Four-fold increase in AOP traffic
12 Jun 2008
The number of unique users for AOP's site has increased four-fold year on year, according to ABCE. The traffic audit for April showed 20,117 unique users, up from 4,740 in April 2007.
Magicalia fires up for digital expansion
12 Jun 2008
Magicalia Ltd today has announced the appointment of former CNET Networks UK MD, Tom Bureau, as its new CEO, marking the beginning of an aggressive new phase of digital growth.
Paid content model to grow, says Google
11 Jun 2008
The business model for web content will develop along the lines of print, says Nikesh Arora, president Google for Europe, Middle East and Africa and vice president Google UK.
IPC launches look.co.uk
03 Jun 2008
IPC Media has launched a website for fashion weekly Look, with a unique mix of fashion, beauty and celebrity style, as it continues to make significant investment online.
Varying online video tactics
29 May 2008
Pre-roll video ads may suit certain audiences, and most publishers are still wary of ‘auto play’ ads, which immediately launch on accessing a site – these were the views of the panel discussing online video ads at OPA’s Forum for the Future.
Enders on digital media
28 May 2008
For e-commerce, “no-one is bigger than the UK”, said Douglas McCabe, media analyst at Enders Analysis. Addressing the AOP Board, McCabe gave his view of recent trends in advertising and consumer behaviour online, and what to look for in future.
Future growth in display, not search
16 May 2008
Future growth in online advertising will be fuelled by display and targeted campaigns, according to Tim Brown, MD of Blue Lithium EU. Tim was among the speakers at AOP’s forum on ad networks, where both agency and publishers' perspective were covered, along with regulation and IASH.
OPA Forum for the Future 08
15 May 2008
The OPA Forum for the Future was opened by Saul Berman, global strategy and change services leader of IBM Global Business Services, with a report on the state of the global advertising market.
Nick Mazur leaves PPA
15 May 2008
Nick Mazur has left PPA after eight years as deputy CEO, and 15 years with association in total.
Community is king, content is queen
09 May 2008
Community sites are “taking real world sociality and turbo-charging it”, while a “selfish advantage” for getting involved never goes amiss - Charles Wells of Kinship Networking set the scene for AOP's digital seminar on community.
SEO core of Times’ digital operation
08 May 2008
“SEO people have become the core of our digital operation” whose insight travels “through our entire business” said Times Online editor-in-chief Anne Spackman, speaking at AOP’s digital seminar session on search at PPA’s Magazines 2008 Conference.
Vogue.com ready to relaunch
22 Apr 2008
CondéNet UK today unveiled its new upgrade for its global fashion website Vogue.com. The site, which launches 7th May, has ramped up its focus on the user experience and increased its volume of content unique to the site.
A note from Ruth Brownlee, Director of AOP
18 Apr 2008
This year's annual AOP census was a positive and bullish statement of our members’ businesses in 2007, and forward-thinking development and investment planned for 2008. Two key trends identified for 2008 were personalisation of content and behavioural targeted advertising.
Johnston Press joins AOP
14 Apr 2008
UK regional media group Johnston Press has joined AOP as an affiliate member. Head of digital John Bradshaw said: "We are looking forward to working with colleagues across the industry to drive innovation to satisfy the ever-changing needs of the communities we serve."
AOP members' revenues up 52 per cent
08 Apr 2008
In its annual Census of members, AOP reports that digital publishers experienced a 52 per cent increase in total revenues in 2007 over the same period last year.
Building online communities at AOP Digital Seminar
04 Apr 2008
Online communities, and where publishers fit in the social web will be discussed at AOP’s digital seminar on 7 May, as a number of media owners expand social features in 2008.
Digital seminar speakers announced
03 Apr 2008
Dan Heaf, director, digital ventures at BBC Worldwide will join the search panel at AOP's digital seminar on 7 May.
Trinity Mirror acquires Rippleffect
02 Apr 2008
Trinity Mirror has acquired Rippleffect Studio Ltd., a web design and development consultancy specialising in UK sport, leisure and retail websites.
Hulu opens to US public
20 Mar 2008
Hulu, the joint online video venture between News Corporation and NBC has left private beta, going fully live in the US.
